Chris Twyman
Skills
Most experienced
Most experienced
Most experienced
- Brookline, Massachusetts, United States
Other experience
CEO
- Zapoint, Inc., Cambridge, United States
Aug 2008 - now (3 years 7 months)
Founded and raised first significant round of investment in June 2007. Zapoint has a premier advisory board and multiple revenue stream opportunities.
Assessments (1)
michael yung (adviser)
- Difficulty: Complex
- Result: Outstanding
great job
- Full time
Director
- CA, Boston, Massachusetts, United States
Dec 2005 - Jun 2007 (1 year 7 months)
Responsible for CA's Governance, Risk and Compliance go-to-market strategy. This included situation analysis, marketing strategy, channel strategy and internal communications.
- Full time
Director Product Marketing
- CA, New York, New York, United States
Aug 2004 - Dec 2005 (1 year 5 months)
• Defined the strategic direction for their open source database product group:
o Segmentation and targeting
o Positioning
o Go-To-Market Strategy
• Recommended marketing structure and budget: including sales and pricing models for 2005 including ROI.
• Presented at many industry conferences as both Keynote and session contributor.
Assessments (1)
Keith Woodward (peer)
- Difficulty: Complex
- Result: Above average
test
- Full time
VP
- Tibco, London, United Kingdom
May 2002 - Aug 2003 (1 year 4 months)
Responsible for the re-branding of the the Staffware workflow suite. This included analyst relations, go-to-market, pricing strategy and internal communications.
- Full time
Founder
- Urban Fox, London, United Kingdom
Jun 2000 - Jun 2002 (2 years 1 month)
� Founded Urban Fox in 1998 as a vehicle for automating key processes in the wholesale departments of large telcos.
� Generated significant interest from prospects such as Worldcom, Cable & Wireless, AT&T and BT. All of whom could see the financial / technological benefits of the solution.
� Completed the product in 2002 (using own funds). Due to market conditions the product is currently in hibernation.
- Full time
Director EMEA
- Sybase, London, United Kingdom
May 1999 - May 2002 (3 years 1 month)
• Specified and managed the development of a new eCRM product which merged Portal and Business Intelligence technology with communications applications:
o Workflow / Process (Order management, Billing, Trouble ticketing)
o Software platform (J2EE Application Server, Datawarehouse, Tibco Bus)
• Built product awareness and developed beta customers for the CeBS eCRM product in order to give Sybase leverage in the telecommunications market.
• Achieved $540,000 in Sales in 2002, and was the only marketer to request a sales quota.
• Managed beta implementation of CeBS with first two customers including
o Pan – EMEA marketing activity
o Project management
o Return on investment studies
o Proof of concept work
o Proposal preparation
o Closing the deal.
- Full time
Business Solutions Manager
- Telstra, London, United Kingdom
Jul 1995 - May 1999 (3 years 11 months)
• Implemented a new Siebel CRM and Kenan Billing strategy in Europe as marketing lead of a multi-disciplinary team
• Branded the sales approach to differentiate Telstra as a provider of solutions rather than piped services.
• Designed and implemented an awareness and customer satisfaction tool to measure communications with top 100 customers. Achieved greater than 95% customer satisfaction and revenue growth in target segment of 15%, improving prior growth rate by 4 percentage points.
- Full time
